{"id":482,"date":"2025-09-26T09:56:03","date_gmt":"2025-09-26T07:56:03","guid":{"rendered":"https:\/\/hired.ch\/?page_id=482"},"modified":"2026-09-14T09:54:09","modified_gmt":"2026-09-14T07:54:09","slug":"employer-branding","status":"publish","type":"page","link":"https:\/\/hired.ch\/en\/employer-branding\/","title":{"rendered":"Employer Branding"},"content":{"rendered":"\n<div class=\"wp-block-group has-background-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">We make your <br>employer brand strong.<\/h2>\n\n\n\n<div class=\"wp-block-columns wide-gap is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"wp-block-paragraph\">Today, talents don&#8217;t just choose the job, they choose the employer. With clear positioning, strong messaging and authentic content, you become visible and attractive to the right people. Employer branding isn&#8217;t just nice to have, it&#8217;s a must. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"mailto:hi@hired.ch\" data-type=\"mailto\" data-id=\"mailto:hi@hired.ch\">We want to understand what you stand for. And translate that into a presence that fits you and works: clear, contemporary and authentic.<\/a> This way, your employer brand becomes tangible and measurably more successful.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<ul class=\"wp-block-list is-style-numbered-big\">\n<li><em>Brand workshops &amp; training<\/em> <br>We get your team aligned: clear positioning, clear language, clear stories. Hands-on and interactive, so HR, leadership and communications all pull in the same direction. <\/li>\n\n\n\n<li><em>EVP &amp; employer branding strate<span style=\"font-family: &quot;DM Sans&quot;, sans-serif; font-size: 18px;\">gy<\/span><\/em><br>We distill why talents should choose to work for you. From interviews and analysis, we shape your Employer Value Proposition: clear, compelling and backed by evidence. Building on this foundation, we define your positioning and messaging and translate them into a focused strategy, with a roadmap that provides direction and measurable goals.<\/li>\n\n\n\n<li><em>Set-up &amp; optimization of your online channel<\/em><br>We make sure you get found \u2014 not overlooked. We bring your career page, social media presence, ads and job postings up to speed: mobile-friendly, search-optimized and properly tracked.<\/li>\n\n\n\n<li><em>Content Creation for your employer brand<\/em><br>Your culture. Your content. We shape text, image and video into a clear brand story that works across channels. This makes your presence consistent and recognizable. Talents understand how you tick and choose you with intention.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background-color has-red-background-color has-text-color has-background has-link-color wp-elements-833d7749469df6c677d4db4c7d741ca7 is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-style-narrow is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"1024\" loading=\"lazy\" src=\"https:\/\/hired.ch\/app\/uploads\/2025\/12\/Zirkel.png\" alt=\"\" class=\"wp-image-273\" style=\"width:150px\" srcset=\"https:\/\/hired.ch\/app\/uploads\/2025\/12\/Zirkel.png 1024w, https:\/\/hired.ch\/app\/uploads\/2025\/12\/Zirkel-300x300.png 300w, https:\/\/hired.ch\/app\/uploads\/2025\/12\/Zirkel-150x150.png 150w, https:\/\/hired.ch\/app\/uploads\/2025\/12\/Zirkel-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Without a strategy, it\u2019s left to chance.<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">One-off actions create peaks, but not reliable applications. A long-term employer branding strategy builds recognition, trust and stable reach. This helps you fill positions faster and with people who stay.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-20959078 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-pink-background-color has-background wp-element-button\" href=\"https:\/\/hired.ch\/en\/contact\/\">Strenghten your employer branding<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns mobile-gap-minimal is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Show what you stand for as an employer.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">hiRed builds employer brands with attitude, recognition and impact. We combine strategy, creativity and execution. We see employer branding not as a standalone project, but as a holistic process that creates visibility, strengthens company culture and attracts the right employees.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-pink-background-color has-background wp-element-button\" href=\"https:\/\/hired.ch\/en\/contact\/\">Start now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"24\" height=\"20\" loading=\"lazy\" src=\"https:\/\/hired.ch\/app\/uploads\/2025\/09\/suitcase.svg\" alt=\"\" class=\"wp-image-97\" style=\"width:24px\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Strategy &amp; Positioning<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Together, we define your goals, target audiences and positioning. We sharpen your EVP so it authentically reflects what you stand for as an employer. Guidelines for tone and presence ensure everyone works on-brand. This creates clarity, differentiation and direction \u2014 both internally and externally.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"24\" height=\"24\" loading=\"lazy\" src=\"https:\/\/hired.ch\/app\/uploads\/2025\/09\/chart-1.svg\" alt=\"\" class=\"wp-image-98\" style=\"width:24px\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Content &amp; Channels<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We translate the strategy into an actionable plan. Formats, messages, channels and frequency are defined; responsibilities and timing are set. Content is published consistently across social media, the careers page and search engines \u2013 both organically and through paid advertising. We measure the impact using clear KPIs and optimise our approach on an ongoing basis.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:0.5em\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"24\" height=\"24\" loading=\"lazy\" src=\"https:\/\/hired.ch\/app\/uploads\/2025\/09\/Account-1.svg\" alt=\"\" class=\"wp-image-99\" style=\"width:24px\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Attractiveness &amp; Trust<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We make culture tangible and build trust. Career pages, employee testimonials and team content showcase authentic day-to-day work life. The presence stays consistent across all touchpoints. This boosts your appeal and brings in more qualified applications.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full mobile-hide\"><img decoding=\"async\" width=\"1707\" height=\"2560\" loading=\"lazy\" src=\"https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-scaled.jpg\" alt=\"\" class=\"wp-image-406\" srcset=\"https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-scaled.jpg 1707w, https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-200x300.jpg 200w, https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-683x1024.jpg 683w, https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-768x1152.jpg 768w, https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-1024x1536.jpg 1024w, https:\/\/hired.ch\/app\/uploads\/2026\/01\/XEI06970-1365x2048.jpg 1365w\" sizes=\"auto, (max-width: 1707px) 100vw, 1707px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We make your employer brand strong. Today, talents don&#8217;t just choose the job, they choose the employer. With clear positioning, strong messaging and authentic content, you become visible and attractive to the right people. Employer branding isn&#8217;t just nice to have, it&#8217;s a must. We want to understand what you stand for. And translate that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-482","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Employer Branding - hiRed<\/title>\n<meta name=\"description\" content=\"Strengthening employer branding: hiRed makes your employer brand visible, attractive and authentic \u2013 with measurable results.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hired.ch\/en\/employer-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Employer Branding - 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